The Impact of Corporate Partners for Coworking Spaces

by Sam Melton

Verizon recently partnered with HarlemGarage to equip the Manhattan incubator space with Verizon FiOS Quantum Internet. HarlemGarage’s West 118th Street location will receive 6 months of Internet service pro bono from the provider to support the innovative companies that use the space.

This partnership, just one of many, illustrates the positive effect that alliances between coworking stations and large corporate enterprises can have on shared work spaces.

The concept of business incubators, developed in the late 1990s, has grown into a global network of collaborative work environments. Remote workers and start-up entrepreneurs, no longer confined to home offices and coffee shops, can now benefit from coworking sites, supported in part by big corporations. For start-ups and venture capital initiatives, the arrangement couldn’t be better. 

Members of coworking spaces have access to more opportunities and amenities than they would at other offsite locations – without individual responsibility for technical installations, updates and bills. With a single membership, a HarlemGarage participant can enjoy the benefits of an office space – like advanced technology, easy collaboration and free exchange of ideas – without the additional costs of managing services on their own.

But individual workers and small start-ups aren’t the only ones who benefit from coworking spaces and business incubators. Multinational corporations who partner with and provide service to collaborative workspaces are also seeing benefits.

Why Multinationals are Teaming Up with Coworking Sites

According to the 2013 Global Coworking Census, which surveyed 2,498 coworking spaces in 80 countries, Europe has the largest coworking presence, followed by North America and Asia. A growth segment in business leasing contracts, coworking sites have increased by 89% since 2012, a growth of more than 300% from 2010.

Multinational corporations spend a great deal of energy and capital on research and development, and entrepreneurial schemes are often the source of new innovation. Large organizations can add value to their portfolio without starting from scratch by acquiring start-ups after they go public. The truth is that major corporations are thirsty for new talent and ideas – something that start-ups and small companies often have in spades.

Business incubators are a great source of such intelligence. And supporting these ventures in a coworking space can enhance that value tenfold – shared spaces are often comprised of a number of savvy ventures waiting to be bought and capitalized on. Sponsorship of coworking enterprises allows large companies to donate finance, time and resources across sectors in a single contribution – and often get tangible returns.

Coworking spaces with corporate partners put start-ups and entrepreneurs in contact with high profile business networks that can have impact far into the future. And the resulting exchange of knowledge and ideas is a highly sought after resource for major organizations and their professionals. Smart professionals acknowledge that interacting with emerging names and startups in their fields at these sites is a substantial boon for their own careers.

Coworking spaces aren’t just good for those starting out – they’re also good for well-established, multinational corporations. Everyone wins. And it’s for this reason that the future of coworking partnerships with large organizations is bright.

Please feel free to see more of Sam’s work on his blog: http://sammeltontalks.blogspot.com/

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Five Great Home Gadgets New Yorkers Embrace for Their Homes

Provided by Soundworks, Inc.

New technology is introduced into our ever-changing world every day. Some is embraced, some not so much. When installed, programmed and used properly, some gadgets can save a tremendous amount of time, money and energy (yours and the electric company’s).

Soundworks, Inc. specializes in helping New York residents control their worlds. Following is a list of five of the hottest gadgets and systems requested by clients today. Control your entire home from far away or just control the volume on your stereo – home system management tools are flexible, affordable and simplified so anyone can use them.

1.     Tablets to control every system in their homes.

Tablets have taken home systems management to a whole new level. Savant Smart Home Technology and Control offers complete home automation from anywhere you happen to be. Apple®-based technology makes it simple to automate home systems using the iPad, other popular tablets and mobile devices. It’s being installed in a wide variety of settings including homes, offices, high rise apartments and even multi-dwelling residential units. Imagine being able to integrate all the systems in a home with and have full control literally at your fingertips. Many New Yorkers already have. In fact, they’re using Savant right now to control whole house audio; maintain climate; integrate home communications; manage intelligent lighting; keep safety and security systems in check and save energy.

2.     Flat screen televisions are keeping New Yorkers connected.

Flat screen TVs obviously aren’t new; however, they’re becoming much more accessible and incredibly intelligent. Televisions are no longer simply used for display. More and more Westchester County residents are requesting televisions that are connected to the Internet for web browsing, Netflix, Hulu etc. The television is playing a much broader role in home entertainment systems in New York. It really does seem to be a movement. Make no mistake; while much of the technology we have today can be controlled through mobile devices, many people enjoy a good old-fashioned remote for its tactile qualities and simplicity. Universal remotes that control multiple systems are also in high demand.

3.     4K technology rising over the horizon.

Speaking of home entertainment, industry leaders are eager to help its audience see more and see it better on their home screens. Although there is very little 4K content, there seems to be a growing local demand for 4K hardware (think, high-def on steroids). This latest HDTV technology is officially known as Ultra HD and the screen resolution is mind-numbing. Some manufacturers are calling it “the last resolution you’ll ever need.” Those who love to own the latest and greatest in technology will be ready to roll when the content comes through. 4K/UHD will eventually replace 1080i/p (1,920×1,080 pixels), which is currently the highest-resolution signal available. We’re talking about movies and maybe television here.

The term “4K” refers to a resolution of about 4,000 pixels wide and about 2,000 pixels high. Lay four 1080p screens across the floor. Now stack four more 1080p screens on top of those – that’s pretty close to what you can expect from Ultra HD (yes, it’s quadruple the highest standard resolution we use today). Many newer television manufacturers are preparing now for the day more 4K content finds its way into our homes. Cable companies aren’t there yet, capital expenditures are tremendous to make this kind of switch, but it’s coming.

4.     Nest Thermostats protecting nests throughout New York.

Soundworks is seeing an impressive demand for the new Nest Thermostat. New York residents can save up to 20 percent of their heating and cooling bills with the Nest Thermostat (and many already are). Have you ever heated or cooled your home to the perfect temperature and then left without turning the heat up or the air conditioning down? It takes a lot of energy to heat and cool empty spaces when no one is home to enjoy it. The Nest Learning Thermostat actually learns your schedule. It programs itself. Best of all, it can be controlled from your smartphone or another mobile device. Getting ready to head home on a cold winter’s night? Turn up the heat in your home while you’re still at the office.

5.     Automated lighting turns homeowners on.

Imagine walking into the house and having lighting rise just in time to illuminate the critical areas of your home. Consider sitting in your car and using a wireless visor-mounted lighting control center (about the size of your garage door opener) to set the lighting before you walk in. This automated system saves energy, increases safety and will even make your lightbulbs last longer. Whether you want to set a mood or just see to get the key in your door, automated lighting can be programmed to your specifications and changed when your needs change.

Soundworks Inc. is a smart home automation company based in Westchester, New York. Contact them to find out how to control your world with the latest in technology.

Top Tech Tools for Managing Money – Herman & Company CPA’s

We at The DAE are always looking for innovative ways to use technology! Today’s guest blog is brought to you by Paul Herman of Herman & Company CPA’s, P.C., a full-service accounting firm in White Plains.

It’s no secret: Taking control of your personal finances and managing your money is the key to a long life of financial success. It’s also no secret that sometimes we don’t even have enough time to eat breakfast, let alone face the daunting task of looking at our “financial snapshot” on a regular basis. Luckily, technology has once again proven itself to making our lives just a little bit easier with these handy mobile apps that can help you become a personal finance wizard in just a matter of minutes.

  1. Mint.com. Named “Best Finance App” by the 1st Annual App Awards and TIME Magazine’s “50 Best iPhone Apps of 2011,” it’s safe to say this app is a must-have on your smartphone. Mint gives you a clear breakdown of exactly where your finances are going each month by category, allows you to set budgets, alerts you when you exceed your budget and shows you how much money you have at any given time. While discovering you have a $100-a-month iced coffee habit is not pleasant, stashing that money into a vacation savings fund sure is.
  2. Check. An app that alerts you when a bill is due? We’ll take it! Check monitors your bank accounts, credit cards and bills, and sends you alerts when your funds are low or you have a payment coming up. Never having to worry about overdraft fees or overdue bills again makes this app a winner!
  3. Expensify. This app keeps track of all your expenses, letting nothing slip through the cracks. From your bank accounts to car mileage to receipts to travel details, Expensify is your one-stop shop for keeping a detailed account of everything having to do with your money. And, as an added bonus, you don’t even need to be online to use it.
  4. DailyCost. Even more detailed than Mint, DailyCost keeps track of your purchases in specific categories such as “Coffee,” “Snacks” and “Breakfast.” In addition, it also has a graph feature that shows you an analysis of your weekly and monthly spending. Every little expense adds up, and DailyCost is your tool to showing you by exactly how much.

While we all wish we had more hours in the day to accomplish our daily tasks, these money-management apps might just be the next best thing. Keeping track of your finances while on the go means less stress, more time and (we hope) eventually more money in your pocket.

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Paul Herman is the founder and owner of Herman & Company CPA’s, P.C., a full-service accounting firm located in White Plains.  Herman & Company is dedicated to providing clients with a wide range of professional, personalized tax and financial services including tax planning and preparation, accounting services, financial services, financial retirement and planning services, estate planning and bookkeeping services. Contact Herman & Company CPA’s for a complimentary personal finance consultation.

Top 5 Ways to Digitize Your Small Business – Gibbons Digital

The DAE often consults with businesses to create customized plans for the integration of technology into their companies. So, for today’s blog post, we reached out to Gibbons Digital. Gibbons Digital is a local a full-service social media marketing agency. Leah Breyette, Social Media Manager at Gibbons Digital, shared with us the business’s tips on how you should digitize your small business!

Top 5 Ways to Digitize Your Small Business

Thanks to ever-evolving technology, we live in a world where virtually anything and everything is available to us with a couple keystrokes and the click of a button. From a wealth of information on any topic imaginable to what’s happening right now in any part of the world at any given time to a brand-new camera on your doorstep the next day, it’s no secret that technology has made our lives faster, smarter and easier. It’s also no secret that while many of us have “digitized” our personal lives, we may have neglected to do the same for our professional ones. No worries, it’s much easier than it sounds, and starting off with these small steps will get you on the path to having a tech-savvy business in no time!

 

  1. Social media. The benefits of social media for small businesses are tremendous, and of course we could talk about them all day! (But we’ll save that for another time). To keep it short and sweet, social media allows your small business to directly connect and interact with your customers, allowing you to hone in on what they want from you. And isn’t that what business is all about?

  2. Blogging. Want to be seen as a thought leader in your industry, boost traffic to your website and grow your market? Blogging is your one-stop shop. Creating unique, appealing and valuable content through a blog is one sure way to make your small business stand out from the crowd!

  3. Go mobile. Wherever you are, stop what you’re doing and take a look around. It’s highly likely you’re looking at a couple (or many) people looking at their phones. Whipping out a laptop during every spare moment we have isn’t all that practical, but doing a quick Internet search on our smartphones? Now that’s a different story. If your business doesn’t have a mobile-friendly website, you’re missing out on untapped clientele! Optimizing your website for mobile use is a short and simple process that’s well worth the effort.

  4. Analyze. Do you know what exactly is driving leads and/or sales to your website? Do you know which pages on your website are the most popular? Do you know how many people are viewing your website from a mobile device? If you answered “no” to any of these (or don’t think you need to know them), think again. You could be missing out important information that could change your business immensely, and for the better. In this case, Google Analytics is your best friend, so go ahead and get acquainted!

  5. Organize. Our smartphones and devices are stellar tools for keeping our important information organized using notes, calendars, reminders, apps and more, which means you can skip the headache of rummaging through piles of handwritten notes on your desk! We’re also huge fans of Google Docs, which allows you to create documents, presentations, surveys and more, and share it with your coworkers.


Is your small business “digitized?” How do you do it? Share your success stories with us!

About Gibbons Digital

Gibbons Digital Consultants is a full-service social media marketing agency, providing superior social media consulting and implementation services (http://gibbonsdigital.com/social-media-services/) to small and medium-sized businesses and is located in Bronxville, NY.  For more information on how Gibbons Digital can help grow your business using social media, visit www.gibbonsdigital.com.